Why Choose Griswold Home Care?
We Set the Standard in the Senior Care Franchise Industry
When it comes to choosing a franchise that is best for you, you have quite a few options – and several in the home care industry alone. So you may be wondering what makes Griswold Home Care different from the rest? Well, first and foremost, we were the very first franchise company to offer non-medical in-home care to seniors and adults with disabilities and illnesses in the United States. For nearly 40 years, we’ve remained at the forefront of the home care industry and have been setting the industry standard.
Our senior care franchise opportunity is more than just a lucrative business opportunity – it’s also a chance for owners to fulfill their desire to help others and give back. There are so many people in need throughout every community in the country and our franchise allows you to provide that helping hand while also building a bright future for yourself.
Our Guiding Principles
Griswold Home Care was built on several guiding principles:
- Provide the best possible home care to the elderly and those with illnesses or disabilities
- Provide joy, comfort, and peace of mind to our clients
- Provide our franchisees with a proven business model that allows them to fulfill their calling and realize their dreams
These principles have been at the core of who we are since day one and are the primary reason why we have been so successful for nearly four decades – and why we’ll continue to grow well into the future.
Client Care Before Profits
There is a huge market for home care – and a major opportunity to profit from this industry. Many companies realize this and in recent years have vied for their piece of the pie. Making money is the primary goal of many companies. At Griswold Home Care, we put the care of our clients ahead of profits – and this is what sets us apart from our competitors. Our business model emphasizes empathy and compassion for our clients before profits for ourselves.
We want our services to be affordable for our clients and their families, and we believe our hardworking caregivers should be well compensated. Our company was built around these important cultural values. As a result, our franchise owners have found so much success – and have themselves been rewarded financially.
“Griswold is unique in the bustling and crowded home care franchising space,” says COO Mike Magid. “Unlike most brands that were started on a spreadsheet to take advantage of the sheer number of aging baby boomers, our founder, Jean Griswold, started with a heartfelt desire to help people. She is our lodestar and is a model we can point our franchisees to aspire to. This is a calling. Can it be lucrative? Yes. But it’s a calling first and foremost, and you need to remember that if you’re going to be successful.”